HoReCa Central is a young company started by Vikram Surendranath & Shilpa Vikram Jain. The couple
ventured into in the restaurant business after decades of professional experience in the IT industry. They
created a theme based QSR chain called Indy HOP in Bangalore, India.
They recollect how difficult it was for a new entrant to get smooth operations going. Basic things such as
access to raw materials, staff, services and equipment (new and pre-owned) was a very tedious task often
requiring more money and time spent in vain. After many years they got access to about 100 WhatsApp
groups throughout the country with about 250 members in each group. These groups talked about jobs,
suppliers, services and other information. But one would have to read over a 1000 messages a day to get what
they wanted, sometimes many days at a time. Also, one group had no idea what the other was talking about.
Other groups connected suppliers to business owners. They realized this method was inefficient and there had
to be a better way to organize and bring together all this information and connects within the industry.
The idea is to help small and mid-sized restaurants, hotels & cafes with access to these pieces of information
and build tools that would ultimately benefit them in their operations. Vision is to become a valuable tool for
the restaurant and hotel owner by connecting him with people and ways that would ease his operation and
help save him money.
HoReCa Central App is a freemium model app that is set out to become a central platform that unites the
hospitality community with easy access to information salient to helping the business save money and operate